Everyone wants their website to be number one in Google. Getting there can be straight forward you simply need to know where to look. Did you know that the greater the number of links to your website, the more important your website will appear to search engines and the higher your website will perform in search results.
The goal is to get other people to place a link on their website through to yours. It is easy to see how you are performing in Google. Simply load up the google website and in the search field area enter “link:www.yourwebaddress.co.nz”. What this does is ask Google to find and tell us all the websites that have links through to our website.
Now that you know who is linking through to your website, you can begin to build a list of people and organisations that you would like to exchange links with. It is often appropriate, when asking for a link to your website, to offer a link back in return. Many people choose to have a links page, or a partners or suppliers pages on their website for this purpose.
One final thing, when you are asking people for a link to your website, try and get one of your most important keywords included in the link. This will help Google to qualify your website as important for that particular keyword search.
For all those social media junkies out there, Myth is now on Twitter. Follow us at www.twitter.com/mythltd
The FlyDunedin.com launch party at the Dunedin Art Gallery marked the culmination of months of work on an exciting new marketing initiative for the Dunedin International Airport.
The concept was simple, create an emotive brand story that would encourage people to fly from Dunedin Aiport vs alternatives such as Christchurch. The telling of this story would focus initially around the web medium and be supported and extended by video and print.
Initially we focused on getting the brand personality established and rules around how the Fly Dunedin brand would be portrayed in imagery. These ideas were then presented as illustrations and graphics for web, print, and online advertising.
After a thorough analysis of airport websites in New Zealand and abroad we set about designing a website to address the specific creative needs of the “take the easy way out campaign” in addition to the content and features required from an International Airport.
Visit Channel 9 News Online to watch their video on the launch party and concept…
Myth today launched a new campaign under the mantra of “Smart Websites.” Myth arguably the stand out performer in Dunedin has a proven track record in the market with over 8 years of operation in the website design industry.
The mantra “Smart Websites” sums up our approach to website design and customer satisfaction. As creatives and technical people we need to combine a variety of expertise and experience to guarantee our clients the absolute top class solution. This includes the extra advantage of supporting the client with expertise in sales and marketing methodology.
Our websites are simple to use, high performance, look stunning, are functionally outstanding and are the result of years of research and improvement. If you are looking for something thats better than average, then we would love to talk to you about your smart website.
Hayden Breese
Managing Director
Stephen P. Anderson explores the importance of design aesthetics in the article ”In Defense of Eye Candy”
“Research proves attractive things work better. How we think cannot be separated from how we feel. The next time a boss, client, or co-worker scoffs at the notion that beauty is an important aspect of interface design, point their peepers here.” Read more…
The Myth team recently returned from the 2009 Webstock conference in Wellington, inspired with new ideas and insights. The web has definitively matured as the social medium of our time. It has revolutionised our ability to connect our lives with other people irregardless of location. The opportunity for business is that potential customers are now much more comfortable with interacting online. They now see websites as facilitators of content and communication instead of channels for viewing text and images.
While these thoughts are nothing new it poses some definitive considerations for business managers. Consumers are growing up in digital lives that are far more connected, and open in terms of information sharing. We may not fully understand the unique perspective of the new digital generations but we can appreciate the world in which they live and how this impacts on how we do business.
Smart business websites are not only compelling but fun. They depict realism, interaction and community. Moreover they invite consumers to share and become a part of their organisation’s brand experience. Give us a call if you would like to discuss more thoughts from Webstock 09 or read more from my personal blog about Webstock 09…
Marina Residences is the ultimate blue chip investment. A spectacular architecturally designed Lake Wanaka property perfected for maximum views and luxurious living.
Skyboys Website Launched
Check out Skyboys, Dunedin Scaffolding Experts!
A website is a media channel for your business that is broadcasting 24 hrs a day, 7 days a week. Like any media channel the style and content of the medium influences your viewers and readers. The great aspect of this is that you are not renting space in someone elses publication like the local newspaper or television. A website is your publication under your complete control. You decide what information to present to the public, when it is available and how often the schedule of content changes. Now there is some basic house keeping that comes along with any responsibility. For example, its up to you to ensure that you do change the content of your website regulary enough to keep the interest of your loyal audience. If you want to attract the right kind of people you also need to have content that they are interested in reading. The list goes on and on but at the end of the day, your website is the most affordable and efficient way to communicate with your customers on an ongoing basis.
Webstock is the biggest web event in 2009. Myth will be represented by Tom and Gena who will travel to Wellington to soak up the latest web information from International speakers.