Village Milk Branding
Things we did:
It took three planes to get three of our marketing team from Dunedin to Nelson. This followed with a long drive through the mountains to the farm where some very innovative farmers were hatching a very special business plan.
Imagine being able to purchase high quality natural fresh milk direct at the farm. A special vending machine allows consumers to fill their own bottle of milk. The mission was clear, revolutionise the milk industry...
That day back at the lunch table we discussed naming, branding and the new website. Later, another three planes and a big project lay ahead.